.pru
.pru is a brand extension, run by Prudential Financial, Inc. since 2016. Only Prudential Financial, Inc., its affiliates and trademark licensees can register .pru names; they are not for sale to the public.
| Type | Brand |
|---|---|
| Registry operator | Prudential Financial, Inc. |
| Who can register | Brand owner only Brand extension: only the registry operator, its affiliates and trademark licensees register names. |
| In the root zone since | 28 July 2016 |
| DNSSEC | Signed |
| RDAP server | https://rdap.nic.pru/ |
| WHOIS server | None listed |
| IANA record | iana.org/domains/root/db/pru |
Look up a .pru domain
The .pru registry publishes registration data over RDAP. The free domain report reads it and shows a .pru domain's registrar, dates, status and DNS in one place. For the raw record, use the WHOIS lookup.
More extensions from Prudential Financial, Inc.
| .prudential | Brand · 2016 |
New to extensions? The guide to how domain extensions work covers generic, country-code and brand extensions. For who sells extensions in general, see the list of domain registrars.
Sources: the IANA root zone database and the ICANN list of generic extensions (refreshed 2026-10-24). Something out of date? Tell us.
Frequently asked questions
Who runs the .pru extension?
Prudential Financial, Inc. is the registry operator for .pru. The registry keeps the list of every .pru name; registrars sell the names to the public.
Can anyone register a .pru domain?
Only Prudential Financial, Inc., its affiliates and trademark licensees can register .pru names; they are not for sale to the public.
When was .pru created?
.pru was added to the DNS root zone on 28 July 2016, according to IANA.
How do I look up who owns a .pru domain?
The .pru registry publishes registration data over RDAP at https://rdap.nic.pru/. The free domain report on lemon.domains reads it for you and shows the registrar, dates and status.
Is .pru signed with DNSSEC?
Yes. The .pru zone is signed, so a .pru domain can turn on DNSSEC once its registrar adds a DS record.